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Communications

Everything you need to know about customer communications and customer experience!

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Integration | Customer Communications | Omni-channel | Customer Journey | Technology | Digital Experience | Cloud

Redefining The Core Capabilities of CCM Solutions

By: John Zimmerer
June 8th, 2020

Company founders and C-level executives strive to establish and leave behind a lasting legacy in their industry. But in the Digital Age, running on legacy technology systems is both costly and risky for business.

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Integration | Technology | Digital Experience | Digital Transformation | Cloud

Co-Innovation: Modernizing Core Business with The Cloud

By: John Zimmerer
April 27th, 2020

With cloud computing adoption steadily on the rise, many organizations have instigated a “cloud first” strategy to prefer cloud-based solutions to on-premise data and applications. But such an architectural overhaul demands more than a mere managerial mandate; it requires a holistic strategy in order to maximize the full value of the cloud.

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Research conducted by Forrester on the value of combining CCM and digital experience.

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Technology | INTOUCH | Digital Transformation | Cloud

Digital First: Making the Transition From Print

By: John Zimmerer
April 6th, 2020

Your digital transformation requires a carefully planned and well-executed strategy driven by a deep understanding of your audience. You gain more leads, referrals, and customers when folks feel like you understand them and their needs.

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Technology | INTOUCH | Digital Transformation | Cloud

The Current State of Containerization and Microservices for CCM

By: John Zimmerer
March 16th, 2020

Digital Age as we make the transition into the Fourth Industrial Revolution. The legacy model of spending years developing software can no longer keep pace with the rabid appetite generated by the app-of-the-day mindset. We need lean, lightweight, portable components.

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Customer Communications | Technology | Content Services

CCM Software vs. Platform: What’s the Difference?

By: John Zimmerer
December 9th, 2019

With so many technology buzzwords thrown around these days, it can be hard to determine which ones actually matter. More challenging yet is actually understanding the fine nuances that define them. Here we’ll explain the difference between CCM software and a CCM platform.

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Customer Communications | Technology

Cloud-Based CCM Security: Physical, Network, OS and Database Layers

By: John Zimmerer
February 8th, 2017

Cloud-based CCM security is achieved in layers. In a previous post, Security Overview: Cloud-Based Customer Communications Management, we gave you a quick summary of each of the security layers: physical, network, operating system (OS), database and application. Let’s take a closer look at those first four tiers.

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